RECORDED WEBCAST:
Global eBook Monitor (GeM) Virtual Conference
Monday, April 23, 20124:00 PM to 5:00 PM
(available unitl 04/23/2013)
Registration is $49 for BISG members; $99 for all others.
BISG members should request a coupon code from info@bisg.org before registering.
PROGRAM DESCRIPTION
Listen to hosts Book Industry Study Group -- the standards and research body for the US publishing industry -- and Bowker Market Research -- a leader in consumer research for the US & UK -- as they debut results from the first ever Global eBook Monitor (GeM). This virtual webinar, offered on both the 2nd and 23rd of April, hosted participants from around the world thanks to the support of participating partners Pearson, Tata Consultancy Services, and AT Kearney in making the seminar available to the global publishing community.
In addition to sharing results from a global e-book consumer survey, Bowker takes a deep dive into the US and UK e-book markets based on ongoing trended studies being conducted in the US by the BISG and in the UK by Bowker. The webinar wraps with perspectives on the data from various international experts who will provide their thoughts on the world-wide digital wave and its potential impact on the global publishing economy.
About GeM -- The GeM project, an international consumer survey conducted in January 2012, maps the current state of e-book and e-reader device use and acceptance around the world, with a focus on comparisons between e-book markets in countries experiencing different growth patterns. The research targets representative samples of eBook consumers in Europe, Asia, Australia, and North and South America. Consumers from these regions are surveyed on their purchases of digital content, versus traditional formats in multiple settings and contexts. The study also explores the use and ownership of devices, from dedicated e-book readers to tablets.
SPEAKER BIOS
Kelly GallagherVP of Publishing Services
Bowker Market Research
Kelly Gallagher serves as VP of Publishing Services at Bowker Market Research. In this role he manages the implementation of a host of Bowker business intelligence services, including the PubTrack Consumer research panel reaching over 40,000 'e' and 'p' book consumers. For the past year, he has been leading a team of researchers on a three-year initiative for the Book Industry Study Group to study consumer attitudes toward e-devices and digital content. This long-term trended study looks at consumer purchases on a quarterly basis as it seeks to understand the rate and shift to digital content. In addition to managing the consumer research panel, he oversees sales data collection and analytics tools for the higher education and religious book markets for Bowker. Beyond his role at Bowker, Kelly also serves as Research Chair for the BISG.
Jo HenryManaging Director
BML
Established in 1990, BML is the leading provider of market research information and business intelligence on the UK book market. BML monitors the British book market through Books & Consumers, the publishing industry's premier resource for understanding consumer book buying behavior in Great Britain, as well as undertaking adhoc research for a wide range of clients.
Jo Henry has been Managing Director of BML since 1996. She started in publishing at Victor Gollancz, becoming Sales Director in 1989 and, after Cassell's purchase of Gollancz, the Group's International Trade Sales Director. She left Cassell in 1993 to join the HEA's Publishing Division as Head of Sales & Marketing, before joining BML in 1995. Following the acquisition of BML by Publishing News, she became Managing Director of the PN Group in 2007. In February 2010, BML was bought by Bowker.
Recorded Webcast
RSVP for download instructions
For details email: Angela Bole
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