Published in "Go to Hellman"

"...Last Thursday, I was fortunate to be at a presentation of the Book Industry Study Group (BISG) about identification of eBooks. BISG hired Michael Cairns, the principal of Information Media Partners, to do a study of the use, issues and practice surrounding assignment of ISBNs in the US book industry. Think of him as a structural engineer hired to inspect the damage to the supply chain's supporting infrastructure after an earthquake. Cairns conducted 55 separate interviews with a total of 75 industry experts from all facets of the industry. (I was interviewed for my expertise in the use of ISBN in library linking systems)...."

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