Published in Book Business

"It has to be some kind of sign of the times that none of the expert presenters at the 8th Annual Making Information Pay conference of the Book Industry Study Group (BISG) on May 5 bore the title of Publisher, Editor, Operations or Production executive.

Nonetheless, getting to the heart of the matter, "we can no longer go with gut instincts," Scott Lubeck, BISG Executive Director warned his full house audience of just such foregoing professionals at the McGraw Hill auditorium on May 5. Lubeck is establishing a voice of action as a mark of his tenure--rivaling Joe Gonella's wonderful custom some years back of opening each BISG meeting with the reflective reading of a poem reminding us of the literary grounding that defines our industry."

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