Posted Friday, January 13, 2012
A Study Confirms What We've All Sensed: Readers Are Embracing Ereading
"The recently released Consumer Attitudes Toward E-Book Reading study by the Book Industry Study Group (BISG) showed impressive growth in ereading. From October 2010 to August 2011, the ebook market share more than tripled. Also notable, readers are committing to the technology, with almost 50% of ereading consumers saying they would wait up to three months to read a new ebook from a favorite author rather than reading the same book immediately in print.
In the following interview, BISG's deputy executive director Angela Bole reviews some of the study's data and addresses growing trends in ereading..."
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In the following interview, BISG's deputy executive director Angela Bole reviews some of the study's data and addresses growing trends in ereading..."
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