Posted Tuesday, March 27, 2012
Bowker Releases Results of Global eBook Research
"...The Global eBook Monitor (GeM) tracks consumer purchases of e-books, and attitudes about e-books, in ten major world markets and aims to inform the publishing industry during a critical period of change. An annual study, over time it will create a unique view of market shifts in response to new digital formats. GeM currently operates in partnership with Pearson, Tata Consultancy Services, AT Kearney, and Book Industry Study Group (BISG). It employs online surveys hosted by Lightspeed Research or their affiliates in 9 countries, and by MTi in the US. The minimum number of respondents in each country was 1000; samples were designed and weighted to be representative of the adult (18+) population in terms of age, sex and region, but were by definition drawn from the online population only.
Key findings from the research will be presented and debated at two webinars hosted by the BISG on 2nd April and 23rd April. For registration details, please contact BISG. A key findings report will be available on request from participating companies..."
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Key findings from the research will be presented and debated at two webinars hosted by the BISG on 2nd April and 23rd April. For registration details, please contact BISG. A key findings report will be available on request from participating companies..."
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