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Posted Monday, June 11, 2012

Book Industry Wants Better Metadata for Marketing

Publishers, distributors and e-book retailers can at least agree on one thing: They want more fields to be included in metadata feeds to help market and sell their books.

According to a new report coming out from the Book Industry Study Group on metadata, publishers, distributors, service-providers, retailers and manufacturers want to add 39 new elements of metadata to the core elements most used in ONIX 2.1, the software used by the book industry for organizing and transferring metadata. Most of them had to do with marketing...

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