Posted Thursday, August 02, 2012
Report: Consumers Switch Between Print and E-Books
After all the e-book fanfare, bookless libraries, and publicized e-reader releases, it looks like the future of reading may not be exclusively electronic after all.
E-book consumers are becoming more diverse in their format preferences, according to a new report by the Book Industry Study Group (BISG). The percentage of e-book consumers who "exclusively or mostly" bought books in electronic format decreased from nearly 70 percent in August 2011 to 60 percent in May 2012 -- that's a 10 percent drop in exclusive e-reader usage in less than a year.
After the industry -- and many readers -- wholeheartedly jumped on the "e-" bandwagon, why the drop? Are folks deliberately moving away from e-books? That doesn't appear to be the case, according to study results. Instead, it seems, readers are simply becoming format agnostic.
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E-book consumers are becoming more diverse in their format preferences, according to a new report by the Book Industry Study Group (BISG). The percentage of e-book consumers who "exclusively or mostly" bought books in electronic format decreased from nearly 70 percent in August 2011 to 60 percent in May 2012 -- that's a 10 percent drop in exclusive e-reader usage in less than a year.
After the industry -- and many readers -- wholeheartedly jumped on the "e-" bandwagon, why the drop? Are folks deliberately moving away from e-books? That doesn't appear to be the case, according to study results. Instead, it seems, readers are simply becoming format agnostic.
View Full Article