New York, New York (February 9, 2010) -- A new Book Industry Study Group (BISG) survey, opened today, explores the ways in which new technologies are dictating "points of no return" in how books -- both digital and physical -- are being acquired, produced, distributed, marketed and sold. The survey is being conducted as part of preparations for BISG's seventh annual Making Information Pay conference, to be held Thursday, May 6, 2010 at the McGraw-Hill Auditorium in New York City. The survey is open to all members of the publishing community and can be found at http://www.bisg.org/mip/?p=243.

"The Making Information Pay Pre-Event Survey has become a vital learning tool for the conference over the past few years," said Angela Bole, BISG's Deputy Executive Director. "It's a great way for members of the book community to become involved with the program and be sure their voice is heard."

As new technologies revolutionize the book business, Making Information Pay 2010 will address key "points of no return" through an open exploration of how close we are to a fundamentally different publishing paradigm driven by:

• Books without bindings
• Bestsellers without agents or publishers
• Retailers without storefronts
• Sales efforts without sales forces
• Distributors without warehouses

Featuring a lineup of book industry leaders sharing practical insight into how they respond daily to the waves of change affecting the book industry, Making Information Pay 2010 will explore how we can know when systemic change is actually happening. Speakers and a full agenda will be announced at a later date.

Over the past seven years, Making Information Pay has become a leading U.S. event for the book industry. It is attended each year by hundreds of senior professionals eager to hear about new developments and the practical steps needed to benefit from them.

Making Information Pay 2010 is organized by the Book Industry Study Group with collaboration from The Idea Logical Company, and sponsored with the generous support of several known innovators in the book industry, including SBS Worldwide, Nielsen BookScan and Bowker.

Additional sponsorship opportunities are still available; to learn more contact Angela Bole, BISG Deputy Executive Director, at 646-336-7141 or angela@bisg.org.

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Media Contact:
Angela Bole
Deputy Executive Director
Book Industry Study Group, Inc.
646-336-7141
angela@bisg.org

About Book Industry Study Group, Inc.
The Book Industry Study Group, Inc. (BISG) is the U.S. book industry's leading trade association for policy, standards and research. The mission of BISG is to create a more informed, empowered and efficient book industry supply chain for both physical and digital products. Membership consists of publishers, manufacturers, suppliers, wholesalers, retailers, librarians, and others engaged in the business of print and electronic media. For over 30 years, BISG has provided a forum for all industry professionals to come together and efficiently address issues and concerns to advance the book community.

Learn more about BISG at www.bisg.org.

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