Posted Tuesday, August 09, 2011
New Publishing Industry Survey Details Strong Three Year Growth in Net Revenue, Units
BookStats also Examines Trends in Print and Digital Formats, Sales Distribution ChannelsNew York, NY (August 9, 2011) -- BookStats, the deepest, most comprehensive statistical survey ever conducted of the modern U.S. publishing industry--capturing its size, scope, revenue and rapid strategic expansion across multiplatform content and sales distribution channels--is being released today.
Spanning 2008-2010, BookStats offers data and analysis of the total industry and the individual Trade, K-12 School, Higher Education, Professional and Scholarly markets. Produced jointly by the Association of American Publishers and the Book Industry Study Group, its highlights include:
Overall U.S. publishing revenues are growing
Publishers' net sales revenue has grown annually; 2010's $27.94 Billion is a 5.6% increase over 2008.
Overall U.S. publishing unit sales are up as well
Publishers' 2.57 Billion net units sold in 2010 represent a 4.1% increase since 2008.
Americans, young and old, are reading actively in all print and digital formats
2010 total net sales revenue in the consumer-focused Trade market is $13.94 Billion, increasing 5.8% since 2008 (and excluding 2011's e-book sales surge). Both Adult Fiction and Juvenile (non-fiction and fiction) have seen consistent annual gains.
Education publishing holds steady and, in some segments, shows solid growth
Higher Education's $4.5 Billion net sales revenue for 2010 represents a significant 23.1% increase over 2008. K-12 School, the industry's second largest category by net sales dollar volume, reached $5.5 Billion revenue in 2010.
"The BookStats study indicates that the publishing industry is healthy and growing during a time of unprecedented change," said Dominique Raccah, Founder and CEO, Sourcebooks and Chair of the BookStats Committee. "Publishers in every sector of our business have made significant investments in content and technology to better serve their audiences' needs and those efforts seem to correlate with the results we're seeing."
BookStats examines the industry from three distinct angles: by publishing categories, publishing formats and sales distribution channels.
BookStats' methodology includes source data from nearly 2000 publishers, additional databases and resources.
The complete BookStats survey is available for purchase along with a supplemental online dashboard enabling customization of the data.
AAP is the national trade association representing 300 premier U.S. publishers of high-quality entertainment, education, professional and scholarly content, produced using the most current technology, reaching the world. For more information, visit www.publishers.org. BISG is the leading U.S. book trade association for standardized best practices, research and education about publishing; its membership includes publishers, retailers, manufacturers, distributors, wholesalers and librarians. For more information, visit www.bisg.org.
Andi Sporkin, AAP -- firstname.lastname@example.org and 202-220-4554
BookStats purchasing contacts:
Tina Jordan, AAP -- email@example.com and 212-255-0275
Angela Bole, BISG -- firstname.lastname@example.org and 646-336-7141